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R&B artist J Holiday doesn’t need much of an intro… Having catapulted up the charts last year with his hugely successful video “Bed,” then following it up with second single “Suffocate,” both songs are still continuing to get huge radio and video play.
Here are some exclusive behind the scenes images of J Holiday’s latest music video “Suffocate,” directed by Jonathan Mannion shot in the beautiful city of Paris.
On the downtime an excited J Holiday explains, “This is my first time overseas. It’s an amazing city and a great location for the concept of the video.”
“Suffocate” picks up from where “Bed” left off – a clean, classic, love story showing a true depiction of how it can be on the road sometimes. “It’s a ‘real life’ kind of video, J continues “and shows how it can get a little lonely while touring.”
When sharing his experience of working for the umpteenth time with Jonathan, J is candid “The long hours and standing around a lot can get a little annoying at times, but the best part would definitely have to be the finished product. Thinking back to how long a certain shot took and how many times I had to go over the same thing again and again makes it seem so much worthwhile especially when you see the end result.”
J’s relationship with Jonathan has continued to develop literally over the course of his career. Having worked together on his first project “Bed” and soon after “Suffocate” (album packaging and videos) J regards Jonathan with the utmost respect, professionally and personally. “Jonathan’s eye as a director is sick. He always has these innovative, fresh ideas that just blow you away. I felt privileged to work with him actually because I’m a huge fan of his work anyway. Filming “Suffocate” never really felt like work. Jonathan’s like family like a long lost cousin and the team was cool too. Everyone had a cool time but kept it real professional when it needed to be.”
While J Holiday continues to ride the charts, he is consistently planning his next move.
Check back soon for more exciting news.
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